Healthy land, happy families, and profitable businesses.
The Ranching For Profit Promise
Inclusivity
Our programs are designed to teach ranch management skills to everyone, from high school grads to MBAs, and from struggling ranches to thriving networks.
Engagement
Our instructors don’t just present information, they teach it through small group sessions, case studies, and direct application to your unique situation. They use dynamic and interactive methods to create a fun and effective learning environment.
Support
We’re here to support you every step of the way with tools and resources to help you learn effective ranch management and implement real changes in your business.
Our History as Ranch Management Consultants
Ranch Management Consultants was founded by Stan Parsons, who was raised on a large farming operation in Zimbabwe (formerly Rhodesia). After earning his MS in Agricultural Economics and a PhD in Reproductive Physiology, Stan realized he still didn’t know much about how to make money in agriculture. To remedy that, Stan read widely on business management while he was a professor of farm management and agricultural economics at the University of Rhodesia & Nyasaland. Repeated demands by local farmers associations led to his first course on the application of business management to agriculture in 1969. Stan Parsons teamed up with Allan Savory and together they worked on a ‘holistic’ approach to ranch management, combining grazing management and animal husbandry with business management. When they started operating in the US in 1979, demand for their services outpaced their resources. Stan and Allan parted company in 1983, when Stan established Ranch Management Consultants and began teaching Ranching for Profit Schools.
Stan moved back to Zimbabwe in 1998. In 2001 he sold Ranch Management Consultants to Dave and Kathy Pratt. Dave, who had a history of innovative research and teaching in his role as Livestock/Range Management Advisor in the University of California Cooperative Extension Service, had been teaching Ranching for Profit Schools for Stan since 1992. In the 18 years under Dave and Kathy Pratt, Ranch Management Consultants held over 100 schools in the US and Canada.
Ranch Management Consultants and RFP Today
In 2019 Dallas Mount purchased Ranch Management Consultants from Dave and Kathy Pratt. Dallas and his staff run Ranch Management Consultants from Wheatland, Wyoming where Dallas, his wife Dixie and their teenage kids also operate a small grazing business. Dallas has been teaching profit and resource-focused ranch management since 2001. As an Extension Educator with University of Wyoming, Dallas developed and taught ranch management courses but hadn’t experienced anything close to what he experienced as a student at the Ranching for Profit School. After finally convincing Dave Pratt to bring him on, Dallas began teaching RFP in 2013 and hasn’t looked back since. Dallas and his staff strive to uphold the tradition of excellence in teaching, curriculum and alumni support established by Stan and Dave.
Meet your instructors
Ranching For Profit School instructors have a well-deserved reputation for excellence. Each RFP teacher has a rich practical background in ranching and ranch management. They spend two years learning the RFP curriculum and the RFP teaching processes before they teach their first class. They use a number of highly effective classroom techniques, real-life case studies, and a healthy dose of humor.
Our Facilitators
Experienced facilitators guide new Executive Link members through their first board meetings and are present for about 50% of the meetings for tenured boards. The tools and processes they use ensure productive meetings with powerful results.
Our Office Staff
Teachers and facilitators are supported by a highly effective, dedicated team at the Ranch Management Consultants office.
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